As every tech business knows, contracts are the backbone of successful partnerships. Whether you're an MSP, ISV, SaaS provider, or a professional services consultancy, having the right agreements in place can save time, reduce risk, and foster long-term relationships. Two of the most commonly used contracts in the tech industry are the Master Services Agreement (MSA) and the Managed Services Agreement. While they may sound similar, they serve distinct purposes and are suited to different business needs. 

In this blog, we’ll break down the differences between these two agreements, explain how they work, and help you determine which one is right for your business. By the end, you’ll have a clear understanding of their benefits, drawbacks, and applications. 

Key Takeaways

Master Services Agreement (MSA):

- Provides a flexible framework for multiple projects.

- Streamlines negotiations and maintains consistency.

- Ideal for businesses with varied engagements.

Managed Services Agreement:

- Tailored for ongoing service delivery.

- Offers clarity and accountability with specific service definitions and performance metrics.

- Best for continuous, defined services.

Choosing the Right Agreement:

- Depends on your business model and goals.

- MSAs are suited for multiple projects

- Managed Services Agreements are for ongoing services.

What is a Master Services Agreement (MSA)? 

A Master Services Agreement (MSA) is a foundational contract that sets out the overarching terms and conditions for a business relationship. Think of it as the "skeleton" of your partnership—it provides the framework for all future projects or services you’ll deliver to a client. Instead of renegotiating terms every time you start a new project, the MSA allows you to simply add a Statement of Work (SOW) for each specific engagement. 

 

Key Features of an MSA: 

Framework Agreement: Covers general terms like payment, liability, intellectual property, confidentiality, and dispute resolution. 

Flexibility: Allows for multiple projects under one agreement, with specific details outlined in SOWs. 

Time-Saving: Once the MSA is in place, you only need to negotiate the SOW for each new project. 

Longevity: MSAs are often designed to last for years, with provisions for auto-renewal or termination. 

 

How Does an MSA Work? 

Let’s say you’re a professional services consultancy working with a client on various IT projects. Instead of drafting a new contract for each project, you sign an MSA that outlines the general terms of your relationship. For each new project, you create an SOW that specifies the scope, timeline, and fees. The MSA remains the constant, while the SOWs provide the details. 

 

Benefits of an MSA: 

Efficiency: Reduces the time and cost of contract negotiations. 

Consistency: Ensures uniform terms across all projects. 

Scalability: Ideal for businesses planning to work on multiple projects with the same client. 

 

Drawbacks of an MSA: 

Initial Complexity: Drafting an MSA can be time-consuming and requires careful consideration of all potential scenarios.

Not Project-Specific: The MSA itself doesn’t include project details, which must be outlined in separate SOWs. 

 

What is a Managed Services Agreement? 

A Managed Services Agreement is a contract specifically designed for ongoing, long-term service delivery. It’s commonly used by Managed Service Providers (MSPs) to define the scope, responsibilities, and expectations for services like IT support, cloud management, or cybersecurity. 

 

Key Features of a Managed Services Agreement: 

Service-Focused: Outlines the specific services to be provided, such as monitoring, maintenance, or troubleshooting.

Performance Metrics: Includes Service Level Agreements (SLAs) to define performance standards and penalties for non-compliance.

Ongoing Relationship: Designed for continuous service delivery rather than one-off projects.

Defined Scope: Clearly specifies what is included (and excluded) in the services. 

 

How Does a Managed Services Agreement Work? 

Imagine you’re an MSP providing IT support to a client. The Managed Services Agreement outlines the services you’ll deliver (e.g., 24/7 monitoring, software updates), the SLAs you’ll adhere to (e.g., 99.9% uptime), and the fees for your services. It also clarifies what’s outside the scope of the agreement, such as hardware repairs or third-party software costs. 

 

Benefits of a Managed Services Agreement: 

Clarity: Clearly defines the scope of services and expectations.

Accountability: SLAs ensure both parties are aligned on performance standards.

Predictable Revenue: Provides a steady income stream for service providers. 

 

Drawbacks of a Managed Services Agreement: 

Limited Flexibility: Focused on specific services, making it less adaptable to new projects. 
Potential Disputes: Misaligned expectations or unclear SLAs can lead to disagreements. 

 

Key Differences Between an MSA and a Managed Services Agreement 

Aspect 

Master Services Agreement (MSA) 

Managed Services Agreement 

Purpose 

Framework for multiple projects 

Contract for ongoing service delivery 

Scope 

General terms, with project details in SOWs 

Specific services and SLAs 

Flexibility 

High—can cover various types of projects 

Low—focused on predefined services 

Duration 

Long-term, with auto-renewal options 

Long-term, tied to service delivery 

Best For 

Businesses with multiple, varied projects 

Businesses providing continuous, defined services 

Examples 

IT consultancy projects, software development 

IT support, cloud management, cybersecurity services 

 

Which Agreement is Right for Your Business? 

The choice between an MSA and a Managed Services Agreement depends on your business model and the nature of your client relationships. 

 

When to Use an MSA: 

- You’re a professional services consultancy, SaaS company, or ISV working on multiple projects with the same client. 
- You need a flexible agreement that can adapt to different types of engagements. 
- You want to save time by negotiating terms once and reusing the agreement for future projects. 

 

When to Use a Managed Services Agreement: 

You’re an MSP providing ongoing, long-term services like IT support or cloud management. 
You need to define specific services, SLAs, and performance metrics. 
You want to establish a predictable revenue stream through recurring contracts. 

 

How Cloud Contracts 365  Can Help 

At Cloud Contracts 365, we understand the unique needs of tech businesses. That’s why we’ve designed our contract templates specifically for MSPs, ISVs, SaaS companies, and other technology-focused partners. Whether you need a Master Services Agreement or a Managed Services Agreement, our platform makes it easy to create, review, and manage your contracts. 

 

Why Choose CC365? 

Contract Builder: Generate professional, up-to-date contracts in seconds using our intuitive questionnaire. Our templates are regularly updated to reflect the latest legislation and Microsoft-specific terms, so you never have to worry about them becoming outdated. 

Contract Reviewer: Upload your agreements and get an AI-powered risk analysis in seconds, complete with a jargon-free summary of the legal risks and practical guidance on how to mitigate them. 

Contract Manager: Store, e-sign, and track your contracts with automated reminders. 

Our templates are crafted by legal experts with deep experience in the tech industry, ensuring they meet the highest standards. Plus, they’re designed to save you time and money—so you can focus on growing your business. 

 

Conclusion 

Understanding the difference between a Master Services Agreement and a Managed Services Agreement is crucial for tech businesses looking to build strong, long-term client relationships. While the MSA provides a flexible framework for multiple projects, the Managed Services Agreement is tailored for ongoing service delivery. Both have their unique benefits and applications, and choosing the right one depends on your business model and goals. 

With Cloud Contracts 365, you can access best-in-class templates for both agreements, designed specifically for tech businesses. Our platform simplifies the contract lifecycle, from creation to execution and management, so you can focus on what you do best—delivering exceptional services to your clients. 

Ready to streamline your contracts? Sign up for Cloud Contracts 365 today and take the hassle out of our contracting process!